SaaS, FinTech & IoT ke dense workflows — turned into clear, measurable experiences. Research-led, systems-driven, AI-accelerated.
Banking app for Equitas Small Finance Bank. A 3-month research-led sprint that earned a formal Letter of Appreciation.
Restaurant operations from order to payment — one connected POS across order entry, kitchen, tables and billing. Responsive web, with a working model.
A doctor-consultation app that starts from what you need, not a specialty list. Online, clinic and hospital in one flow — every failure state designed. iOS.
Astrology-led consumer app designed for daily engagement and discovery.
View case study TravelAir-travel companion — booking to boarding, designed around moments of stress.
View case study AI / SaaSAn AI-driven dashboard concept — dense data distilled into decisions.
View case study IoTSmart-energy IoT platform — making consumption data legible and actionable.
View case study AutomotiveEV charging case study — smart charger finder, payments and community in one flow.
View case study EdTechAI-assisted student workspace — coursework, deadlines and career prep, unified into one clear, trustworthy daily plan instead of fragmented tools and late generic advice.
View case study FinTech · UPIModern UPI payment app — scan-and-pay, transfers and balances redesigned for speed and trust in everyday Indian payments.
View case study LegalTechCase tracking for advocates — a warm, culturally grounded redesign of a stressful workflow. "Namaste, Vakil Sahab" greetings, plain-language case status and friction-free document uploads instead of cold legal jargon.
View case studyA smart campaign-automation platform I designed end-to-end — from problem definition and workflow research to the design system and validated prototypes.
Business & ops teams couldn't launch customer-engagement campaigns on their own. Every SMS, WhatsApp, email or IVR blast meant tech tickets, cleaning data in Excel, and waiting days to go live.
Studying real user workflows showed the blocker wasn't ideas — it was dependency. Teams knew what to send; they just couldn't ship without engineering.
A self-serve platform to build & launch across SMS, WhatsApp, email and IVR — with AI predicting which segment gets which message, on which channel, at what time. Backed by a scalable design system and prototypes validated with real users.
Campaign setup went from days and developer tickets to minutes — fully self-serve. No tech dependency, no Excel wrangling, faster time-to-launch for every team.
Concept-led poster and campaign design — bold type, strong composition, one clear idea per frame. Tap any piece to view it full-size.
Product explainers and brand films — motion used to make a complex idea land fast. Tap to play.
Pitch decks, branding docs and full case studies — every deck opens in full, page by page, with a maximise view. Viewing only; nothing is downloadable.
A repeatable, research-first process — not guesswork. The same loop scales from a single feature to a full platform.
Interviews, surveys, ethnography to learn the real user.
Synthesise qual + quant into sharp problem statements.
Wireframe, prototype & systemise with AI-assisted speed.
Usability testing & A/B experiments on real journeys.
Launch, track metrics, iterate on what data shows.
A 3-month engagement that didn't just ship — it earned a formal Letter of Appreciation from the client.
Awarded by Equitas Small Finance Bank — formal recognition for design delivery, quality and impact within the engagement.
View documentsFive industries, one repeatable craft — the same research-first loop applied from consumer apps at Jio scale to dense enterprise SaaS.
Every design decision ties to a metric the business cares about — adoption, speed, retention.
Most teams hire two roles for this. I bring behavioural research and GenAI-powered delivery together — Figma AI, Claude, Uizard.
Led 8–10 designers and built the design systems that keep quality high as products grow.
Author of "Beyond Wireframes" and Visiting Faculty at MAAC, Dwarka — I raise how teams reason about design.
AI isn't a buzzword on my resume — it's woven into each stage of my loop. The tools accelerate; the judgement stays human.
Interview transcripts to themes in hours, not days — affinity mapping, insight extraction and sharper problem statements from qual + quant data.
Wireframe to hi-fi variations at AI-assisted speed — explore 5 directions in the time one used to take, then refine with craft.
The Credgenics playbook — AI-assisted flows that surface the right next action at the right moment. +40% adoption came from this.
Design-system documentation, handoff notes and repetitive production work — automated, so the team's time goes to thinking.
Even this portfolio was built AI-assisted — designed and shipped with Claude. I don't just talk about GenAI-powered delivery; you're looking at it.
Cohort-based programs that turn beginners and career-switchers into job-ready designers and researchers — research-first craft, AI as a multiplier, and a real portfolio by the end.
Design. Build. Ship. With AI.
From fundamentals to a shippable portfolio — user research, Figma, design systems and AI-assisted workflows, mentored end-to-end until you're interview-ready.
Discover. Analyze. Influence. With AI.
Behavioural research, interviews, usability testing and synthesis — accelerated with AI and applied to real studies you can put in front of recruiters.
Browse the accelerator handbooks by course, track and month. Read a two-page preview of any chapter — enroll or reach out to unlock the full versions. Downloads are disabled.
You've seen the free 2-page preview. Message me to unlock the full chapter. Handbooks aren't downloadable.
Where I'd create value early — pick the version that fits.
Design. Build. Ship. With AI.
Designers with AI skills start at ₹7–12 LPA vs ₹4–7 LPA traditional
Designers and students learning Figma, Adobe or basic UX who want to fast-track their careers with modern AI tools. No coding background needed.
Go from wireframes-only to full AI-powered design — ideation, prototyping, testing, motion, 3D and handoff, all dramatically faster.
India's UX market is projected to reach ₹18,000 Cr by 2027. AI skills are now the #1 differentiator for design roles in product companies.
Integrate AI into every stage of design — from research and ideation to prototyping and handoff — not as a shortcut, but as a thinking tool.
Graduate with real AI-powered projects — a FinTech dashboard, UX research report, design system, accessibility audit and more.
An AI-augmented resume, LinkedIn and Behance portfolio matched to what companies like Zomato, Razorpay and Flipkart hire for.
AI-skilled designers command 40–70% higher starting salaries — entering the market at ₹7–12 LPA instead of ₹4–7 LPA.
Tap a track above to switch the roadmap.
Finish with: 18+ tools · 4 projects · a live portfolio · AI-interview ready.
Finish with: 10 projects · token design system · Rive/Spline/Blender · an Agentic AI case study.
Finish with: 40+ tools · 15+ projects · published AI agents · one shipped live product.
| 3 Months | 6 Months | 12 Months | |
|---|---|---|---|
| Title | AI-Ready Designer | AI-Augmented Designer | AI Design Engineer |
| AI tools | 18+ | 28+ | 40+ |
| Projects | 4 | 10 | 15+ |
| Motion & 3D | Lottie + Jitter | Rive + Spline + Blender | Full + AI 3D video |
| Ends with | Job-ready portfolio | Real-world capstone | A shipped live product |
| Fee | ₹35,000 | ₹65,000 | ₹1,00,000 |
Start small, upgrade anytime — you only pay the difference. 3M → 6M → 12M still totals ₹1,00,000, no penalty for starting small. 10% off on full upfront payment.
Discover. Analyze. Influence. With AI.
AI-skilled researchers start at ₹8–15 LPA vs ₹5–8 LPA · senior/lead ₹20–27 LPA
New researchers, UX/UI & product designers moving into research, and analysts or PMs who talk to users but never learned research properly. No stats degree needed.
Go from a few casual interviews to full research skills — planning, talking to users, numbers, sense-making, research systems and strategy — all faster with AI.
India's UX field keeps growing, and research is where AI helps most. Solid method plus AI speed is the skill senior teams pay for.
Use AI at every step — guides, transcripts, sense-making, reports — as a helper, not a shortcut. You always check its work.
Finish with 10–12 real case studies across FinTech, Healthcare, E-commerce, SaaS and more — plus a live-client project.
An AI-polished resume, LinkedIn and research portfolio matched to what product companies actually look for.
Researchers who mix method, AI and business sense earn more — entry ₹8–15 LPA, senior/lead ₹20–27 LPA.
Tap a track above to switch the roadmap.
Finish as an AI-Augmented Researcher with 10 studies and a portfolio-ready case study.
Every month is a different industry — the portfolio spans 12 domains. Finish as a placement-ready UX Research Leader.
Fees are set per intake — tap “Enquire & Enroll” for the current 6 / 12-month pricing and the next cohort date.
